Archive for April, 2015

Wednesday, April 29th, 2015

Promotional Strategies that Really Help Your Business

Every company has its own ideas and plans for promotion. It’s all about making a long lasting impression that will attract new customers and maintain a loyal bond with the ones you already have.

The techniques and methods you choose fully on your vision and the company profile. In the world of marketing there are many promotional strategies that can help you increase the value of your brand and help it stand out from the competitors.

Social Media

In this day and age if you’re not using social media, you simply don’t exist. This is because messages and ideas travel faster online. Social networks can also help you to promote your products and services.

Using social media you can reach a larger number of potential customers and keep an eye on your competitors. Platforms like Facebook and Twitter allow you to maintain your relationship with customers on a more personal level.

Charity Events

Promoting your brand whilst supporting an important cause can be a smart idea for any company. Sometimes in order to receive, you first have to invest. These types of events help you reach your target audience and can even help attract people from different fields of interest.

Make sure that everybody who leaves the event receives something to remember your brand. Think of a stress ball or promotional item that suits the occasion. People will keep them in their homes and think about your company when they talk about the event with friends or business partners.

Encourage Connection Building

Offer gifts or discounts in exchange for new customer contacts from other businesses. People may feel more motivated to recommend your brand if they receive something in return. In the end it will be money well spent.

Promotional Key Rings

If you want to be remembered, don’t hand over your business card, offer an original stress ball key ring with your company’s logo. It will be more innovative and fun.

People can simply attach these promotional items to their key chains and have a daily reminder of your company. They also work well for stress relief, and can be taken anywhere.

Contact us today to find out how promotional items can help your business.

Posted by Mikkis | Filed in Branding, business advice, News | Comment now »

 

Thursday, April 23rd, 2015

How to Grow your Brand Through Collaborations

Making your brand recognisable is important, and with the competition present in most industries you may need a marketing strategy to make it happen.

Finding new customers can be challenging for any business but if you’re able to make achieve this you will see the company grow quickly.

We often say: “it’s not about what you know but who you know”. Both large and small businesses can benefit from product collaborations with other companies.

How to create a bond with potential partners?

  1. Be very clear about what your objectives are

All teamwork is more effective when both sides identify their roles and responsibilities. Having well-defined goals will save time and help you achieve desired results faster.

  1. Create a loyal relationship

From the beginning, try to find ways to instil trust and build a strong relationship with your potential partner. Perhaps you can show your good faith by helping market their services at your business. Offer to hand out their business cards, or keep a basket of stress balls with their logo in your reception area.

Stress balls are a modern and low cost approach to advertising any business. On our website you will find a full range of stress balls that can be used to promote almost anything. They are offered at reasonable prices that can suit any budget- you may even offer to have them printed for the other company yourself.

  1. Have common interests

Collaborating with the right partners can enhance your business strategies and overall results. Find out what your customers are looking for and which brands they’re using in order to help identify good potential partnerships.

This method will also help guarantee that both partners have sufficient knowledge about the specific industry and an understanding of the needs and requirements of the market.

Posted by Mikkis | Filed in Branding, business advice, News | Comment now »

 

Friday, April 17th, 2015

Helping Your Employees with Stress Relief

Being a professional and well-organised employer plays a large part in the success of the company. But what about the employees?

The truth is, you can’t really have a profitable and balanced company if your personnel is constantly tense or under pressure. Stress can negatively affect our health and work performance.

If you want to show your employees your appreciation, personalised stress balls are a very effective gift. They not only look great as office decorations, there are many psychological and physical reasons why they can be effective in stressful situations. They help with stress relief and create a distraction from everyday challenges.

As you squeeze the rubber ball your body relaxes and your mind becomes more peaceful. It’s a great form of therapy for in the midst of a busy work environment. The idea is to stimulate nerves in your hand and reach areas in your brain responsible for emotional relaxation.

People often keep different items or family photos on their office desks. As a result there may not be much room for other things, but stress balls are small and handy; they won’t take up a lot of space.

You don’t have to choose something that is related to your industry. Be creative and use products that break the ice and initiate conversations. They might even help you build a tighter relationship with your staff and gain their trust. Another idea is to print an inspiring message on the squeeze ball to help keep your employees motivated throughout the day.

Our website offers thousands of different sizes and shapes of stress balls including traditional round balls, wild animals and space shuttles. You may be amazed by the diversity and number of stress balls to choose from.

Try using stress balls to increase morale in your work environment and you will see your staff happy and productive.

Posted by Mikkis | Filed in Branding, business advice, News | Comment now »

 

Monday, April 13th, 2015

Building Brand Identity for Your Small Business: Branded Stress Balls

With so many people supporting independent brands, having a small business is not a disadvantage anymore. It’s all about creating a strong image that customers can define as high quality.

Having a brand that is identifiable is like having a good reputation; it helps you attract clients and increases your status on the market.

Even if you have a small business you can still improve your brand image and present your company in a positive light.

  1. Don’t Stay Behind

Always stay updated on new ideas and trends; but don’t follow them blindly. There is always someone who has to take the first step. Big names may have bigger budgets and more possibilities but if you stay authentic and focused, you too can have a great chance of success.

  1. Promote, Promote and Promote

Did you know that stress balls are the third most popular promotional item in the UK? What a great upgrade from business cards and simple pens. If you want to use them as give-away items during campaigns or product launches, remember to customise them with an inspiring message or your company logo. Branded stress balls are more effective.

On our website you can find anything from grenade to cash machine and television stress balls. You choose the design and we will take care of the customisation. Branded balls are simply perfect for both advertisement and stress relief.

  1. Ask for Feedback

This is how you identify you customers’ needs and expectations. Through feedback you can improve your brand position and create a bond with your clients. It will also help you to improve any products or services that may hold back the growth of your company.

Be humble and face any criticism with an open mind. It will only help you to build your brand and gain the trust of more consumers.

Posted by Mikkis | Filed in business advice, Promotional | Comment now »

 

Wednesday, April 8th, 2015

Best Stress Relief Toys to Promote Health-Related Businesses

Any creative company understands that in order to be recognisable, important advertising measures must be taken; especially if you want to spread a message as important as well-being.

Using stress balls as promotional items for health related events will make the campaign memorable and fun. Check out our large variety of stress balls and add a catchy message or your company logo.

Heart

This shape is popular amongst medical offices, particularly those that deal with cardiovascular issues. We should all remember what an important part the cardiovascular system plays in our lives. This stress ball has the potential to remind clients to stay calm, take care of their hearts, and hopefully book an appointment with you if they should ever need your services.

Dumbbell

Medicine is all about promoting a healthy lifestyle and physical activity. Inspire your clients to keep this stress ball in their office as a reminder to stay fit and active. They may even feel more motivated to start a new sport or join a gym.

Stressed Doctor

Medical professionals have very challenging jobs; long hours and a constantly changing environment can affect even the strongest professionals. Consider using this stress ball for a promotional campaign- it’s a great therapy tool that will help your clients to relax and concentrate.

Breast

This stress ball will be a winner for any breast cancer awareness campaign. It can also be a great reminder for female patients to have regular mammogram scans. When placed on a doctor’s desk it can also be the perfect way to strike up a conversation about more difficult subjects.

Orange

We have many options for fruity stress balls, which can be used to promote health in the form of a balanced diet. We live in an age of junk food and unhealthy habits, and a fruit-shaped stress ball can help promote a diet full of plenty of fruit and veg.

Chips with Ketchup

You might be shocked to find this type of stress ball in a medical environment, as chips are not known for their health benefits. However if you add a clever note, it will send the right message. Sometimes in order to spread awareness you have to use products that catch people’s attention.

Posted by Mikkis | Filed in Branding, News, Promotional | Comment now »